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Charles Warner Website - Media rich site full of case studies, reports, articles and related links. Advertising Age magazine - Look in the Data Center for Robert Coen's annual advertising expenditures by medium estimates. Cable Television Advertising Bureau - The best Web site of all of the media industry's trade organizations. Chock full of excellent data and success stories. The Economist magazine - The best global business magazine. Television Week - The best television and electronic media weekly news source. Diane Mermigas's column gives the inside information on current media financial issues. Erwin Ephron's Web site - Erwin Ephron is the leading consultant on media planning and buying. The site is a font of media and advertising wisdom. |